Axel’s and Bonfire

As the company pivots toward hospitality, Deepak and Dave see opportunity in the restaurant space from a different angle. Axel’s and Bonfire represent the next evolution of Nath Companies’ relationship with food and beverage — not as a franchise operator, but as a creator of original concepts. This week tells the story of how these brands came to life and what they represent about the company’s entrepreneurial instincts.